Cookie Policy
Last updated: 18 October 2026
AppVerse Games uses cookies and browser storage to run the site, remember your choices, measure visits and show the ads that keep our games free. This page explains what they are and how to control them. It forms part of our Privacy Policy.
What cookies are
A cookie is a small text file that a website saves in your browser. Browser storage (“local storage”) works in a similar way. Some are set by us (first-party) and some by companies whose services we use (third-party).
Your choices
A banner asks for your choice on your first visit. You can accept all, reject all, or choose by category. Non-essential cookies, including analytics and personalised advertising, stay off until you choose. You can change your mind at any time. Select the cookie icon at the bottom of any page to reopen your settings. We ask again after 6 months.
The categories we use
| Category | What it is for | Can you switch it off? |
|---|---|---|
| Necessary | Runs the site, keeps it secure and stores your cookie choice | No. The site needs these to work |
| Functional | Remembers optional preferences and supports features from other services | Yes |
| Analytical | Counts visits and shows us which games and guides are used, through Google Analytics and Site Kit | Yes |
| Advertisement | Delivers ads, limits how often you see one, measures results and, only with your consent, personalises ads | Yes |
The cookies we use
| Name | Set by | Category | Purpose | Lasts |
|---|---|---|---|---|
| cookieadmin_consent | AppVerse Games | Necessary | Stores your cookie choices | 6 months |
| _ga | Google Analytics | Analytical | Tells one visitor from another | 2 years |
| _ga_1W6Q52KT44 | Google Analytics | Analytical | Keeps a visit together as one session | 2 years |
| __gads, __gpi | Google AdSense, on our domain | Advertisement | Delivers ads, caps repeats, measures ad views | 13 months |
| __eoi | Google AdSense, on our domain | Advertisement | Ad delivery and protection against invalid traffic | 6 months |
| IDE | doubleclick.net (Google) | Advertisement | Personalises and measures ads across sites | 13 months in the EEA and UK; 24 months elsewhere |
| test_cookie | doubleclick.net (Google) | Advertisement | Checks whether your browser accepts cookies | 15 minutes |
Our games also save your progress, scores and settings in your browser’s local storage. That data stays on your device and is not sent to us. Clearing your browser data removes it.
How Google uses cookies
Google and its partners use advertising cookies to serve ads based on your visits to this site and other sites. We show personalised ads only if you accept advertising cookies. If you reject them, you still see ads, but they are not based on your browsing history. Google explains how it uses information from sites that use its services.
We block sensitive ad categories in AdSense, such as gambling, dating, alcohol and other adult themes, so that ads suit a general, family audience.
Other ways to control cookies
- Your browser settings can block or delete cookies. Blocking necessary cookies may stop parts of the site from working.
- Google Ads Settings switches off personalised ads from Google.
- The Google Analytics opt-out add-on stops Analytics in your browser.
- aboutads.info/choices and youronlinechoices.eu let you opt out of many ad companies at once.
Our apps
Our Android and Windows apps are coming soon. Apps do not use browser cookies. Ads in our apps will come from Google AdMob, with the maximum ad content rating set to G (General audiences), and will use your device’s advertising ID instead of cookies. You can reset or delete that ID in your device’s privacy settings.
Children and families
Our site is for a general audience and suitable for all ages. If a child uses your browser, the cookie choices you made apply to them too. To make sure ads are not personalised on a shared device, reject advertising cookies in the cookie banner. See our Children’s Privacy and Parents’ Guide.
Changes and contact
We update this page when the cookies we use change. Questions: play@appversegames.com.